Assessments
Interests Assessment
This assessment helps uncover what energizes and sustains your attention—essential for aligning with fulfilling career paths. Using structured prompts and curated categories (e.g., artistic, realistic, enterprising), learners reflect on activities they enjoy and the types of work they find inherently interesting. Rather than predicting a "perfect job," this tool supports career brainstorming by mapping personal interests to broader occupational themes. The results serve as an intuitive guide, especially for those unsure of their direction, offering a foundation for career exploration and deeper self-awareness.
Skills
Assessment
The Skills Assessment helps learners understand their current capabilities across essential and task-specific domains—from leadership and communication to data analysis and software development. Learners evaluate each skill's relevance, rate their proficiency and indicate interest in further development. This dual-purpose exercise not only clarifies strengths and transferable skills but also reveals potential gaps and learning priorities. Outputs from this assessment inform resume development, interview preparation and the Gap Analysis exercise, serving as a realistic snapshot of the learner's readiness for various roles.
Work Style Assessment
Work style preferences are often overlooked in career decisions, yet they can make or break satisfaction and performance in a role. This assessment explores how you prefer to work—alone or in teams, with autonomy or structure, at a fast or steady pace. Through reflective questions and scenario-based prompts, learners articulate their ideal work environment and collaboration style. The insights gathered here support better job fit evaluations, guide organizational research and improve performance in both applications and interviews.
Values
Assessment
This exercise centers on clarifying the principles that matter most in a career—such as integrity, innovation, stability or impact. Learners review categorized value statements, select their top priorities and reflect on how those values influence decision-making and satisfaction. Because values can evolve, this exercise is designed for both immediate clarity and future revisiting. Outputs from this tool are foundational to decision-making exercises and personal branding, helping learners align with organizations and opportunities that reflect their true motivations.
Exercises
Target Focus Statement
Craft a concise, motivating narrative that captures your current professional "why." Starting with prompts about meaningful work, personal values and core strengths, develop a statement that reflects what drives you now—not as a lifelong purpose but as a current compass. The process includes structured drafting, peer testing and personal reflection. This statement is then used and revised throughout the Career Strong program—as a foundation for planning priorities, resume materials and decision-making—and can be shared on the your career dashboard as an anchoring reminder of your professional goals.
Career Mindset
This reflective activity is designed to help you identify and shift the limiting beliefs that may be holding you back in your career. It explores your internal dialogue and introduces the concept of reframing—seeing setbacks and uncertainty as part of the growth process. You'll work through prompts that challenge common fears and self-doubts, helping you build a resilient growth-oriented mindset. The output is a set of reframed beliefs you can revisit when facing obstacles, making it easier to stay confident and proactive during change or challenge.
Motivation Toolkit
The Motivation Toolkit is a personalized multimedia "boost bank" filled with energizing songs, images, videos and quotes tailored to your unique sources of inspiration. You'll use it as a mood reset and confidence-builder during your job search or career transitions. It's especially helpful during periods of doubt or burnout. The toolkit lives as a dedicated Notion page so you can organize it intuitively and access it often. This activity reinforces the emotional dimension of career navigation by providing practical tools to restore your energy and outlook.
Career
Vision Board
This creative exercise turns abstract aspirations into a concrete visual representation. You'll gather images and visual cues that represent your ideal work environment, values, professional role and impact. The vision board is both reflective and strategic—an inspiring reference point that reconnects you with your goals during challenging moments. The process also prompts refinements to your career purpose statement, adding clarity and direction. Once created, your board becomes a powerful daily reminder of where you're headed and why it matters.
Work History Insights
Uncover the hidden patterns in your professional journey by examining a single impactful role. Reflect on the emotional highs and lows of your daily work, team dynamics and environmental factors—from autonomy and leadership style to workplace culture and recognition. Through structured prompts, you’ll pinpoint what energized or drained you, identify recurring themes and surface the deeper values and needs behind those experiences. These insights clarify your job preferences, surface red flags, and strengthen your career story—equipping you to break unhelpful patterns and make smarter choices moving forward.
Strengths and Weaknesses Snapshot
Adapted from the SWOT framework (Strengths, Weaknesses, Opportunities, Threats), this exercise helps you assess your internal and external career landscape. You'll reflect on what you do well, where you need support as well as emerging opportunities and potential challenges in your field. The final output informs decisions across job search, storytelling and professional development strategies.
Career
Challenges Reset
Fear of change can hold us back from valuable career opportunities, but often, our fears are exaggerated or based on assumptions. This exercise will help you identify specific career-related fears, analyze them objectively and reframe them into growth opportunities. This reflection enables you to release unhelpful narratives and replace them with constructive insights. The final outcome is a rewritten personal story—rooted in resilience—that you can use in interviews or conversations to demonstrate maturity and adaptability.
Growth Challenge Storybuilder
This exercise uses a simplified version of the Hero's Journey framework to help you reframe challenging work experiences as opportunities for growth. Through guided reflection, you'll identify key turning points in your story—moments of difficulty, learning and transformation—and then use generative AI to produce short and long versions of your professional growth narrative. This is especially useful for addressing tricky interview questions or resume gaps with authenticity and confidence. The final product is a compelling, values-aligned story that highlights your resilience and readiness for new challenges.
Insight Profiles
Job Preferences Profile
This profile consolidates what motivates, frustrates and constrains you into a comprehensive decision-making guide. You'll define your must-haves (like work-life balance or ethical alignment), nice-to-haves (like mentorship or prestige) and logistical factors (like location or salary). Drawing from earlier reflections and assessments, the profile offers a customized lens through which to evaluate roles and companies, ensuring you prioritize fit and fulfillment in your search.
Job Role Analysis
Job Role Analysis transforms scattered job information into a comprehensive assessment tool for considering specific careers. By selecting roles that interest you, researching actual job postings from diverse companies and using AI to synthesize this information into a structured profile, you gain deep insights into potential career paths. The resulting document, the Job Role Analysis, covers everything from responsibilities and requirements to market trends, job search strategy and advancement opportunities, allowing you to reflect on what excites or concerns you about the role, independent of a specific job with a specific company.
Job Role Comparison
When weighing multiple career options, this tool helps you line up roles side by side—comparing criteria like skills match, growth potential, and personal fit. The structured format brings objectivity to a subjective decision and culminates in a clear outcome: selecting one role to explore or pursue more deeply, so you can move forward with focus and confidence.
Gap Analysis
This exercise helps you assess how ready you are for a target role by comparing your current skills, experience and credentials to what the role requires. You’ll review key areas like technical skills, past responsibilities, education and work environment fit. Gaps are ranked by importance—what's critical now, what can be built soon and what’s just nice to have. The result is a focused, practical roadmap that shows where to invest your energy to move forward.
Growth Narratives
A centralized library of reframed career experiences, Growth Narratives pulls together insights from the Prior Work History exercise and the Growth Challenge Storybuilder. These narratives are written in a structured, interview-ready format, helping you articulate how you've overcome setbacks, developed resilience and grown professionally. By having all your most powerful stories in one place, you can quickly prepare for interviews, performance reviews or mentorship conversations.
Identity Essentials
Professional Identity Builder
Starting from your purpose statement, this structured activity help you create concise, modular components—each designed to be reused and adapted across job applications, networking introductions and digital platforms. By the end, you'll have a foundational narrative that supports your resume, cover letter, LinkedIn profile and pitch, giving you clarity and confidence in how you show up professionally.
Resume Source Builder
Designed as a dynamic repository, this tool captures your full professional history—including roles, accomplishments, skills, and metrics—in one place. Traditional resumes are shaped by space constraints, often leaving out valuable context. Here, guided prompts and genAI support help you surface the full story, ensuring you've identified all relevant details for specific roles. The result: future resumes are quick to build, deeply aligned with job descriptions, and tailored without the stress.
Professional
One-Pager
Think of this as your personal brand pitch deck. The one-pager condenses your professional value into a sleek, easily shareable snapshot featuring your headline, skills, career goals and call to action. It's especially effective for informational interviews, warm introductions or career fairs. You'll create it using structured inputs and genAI support for language refinement.
Elevator Pitch
This exercise helps you distill who you are and where you're headed into a 30–60 second verbal narrative. Starting with a three-part structure—identity, value, direction—you'll build, refine and practice multiple versions of your pitch tailored for different contexts, from interviews to casual networking. You'll also learn how to adapt your message while staying true to your story.
LinkedIn Profile
Using your identity assets and resume content, you'll construct a public-facing profile that's aligned, searchable and persuasive. Prompts help you build each section—from the headline to the About summary—while maintaining a tone that's professional but authentic. The process encourages consistency across your brand touchpoints and builds visibility in your field.
Professional Identity Portfolio
This Notion-based portfolio serves as the central hub for all your identity materials. With customizable layouts and built-in templates, you can easily keep your assets updated, linked and presentation-ready. Whether you're preparing for an interview or sending an outreach message, everything you need is in one organized place.
Toolkits
Job Application Toolkit
This toolkit guides you through a repeatable, efficient process for applying to jobs with precision and professionalism. Using a step-by-step checklist, you’ll draw from your Professional Identity materials and the job description to create tailored resumes, cover letters, interview prep and role-play responses—each optimized for ATS systems, recruiters and hiring managers. With outputs linked to your opportunities tracker, you can stay organized, monitor your progress and quickly access materials for follow-up or review.
Info Interview Toolkit
The Informational Interview Toolkit equips you to approach every conversation with clarity and professionalism. Use this resource to research contacts, script your outreach and prepare key questions. The toolkit is connected to your Contacts Tracker so you can link each interview to notes, insights and follow-ups. Post-interview prompts ensure that you document what you learned and stay in touch with your network. It's a professional-grade workflow designed to help you build relationships that support your growth.
360 Feedback Toolkit
The 360 Feedback Toolkit offers a structured way to gather external insights about how others perceive your strengths, behaviors and growth areas. You'll customize a survey, send it through a public link and collect responses that are stored in a centralized database. Results can be reviewed individually or comparatively to spot trends. This feedback helps uncover blind spots, validate your impact and shape your development goals with confidence.
Decisionmaking Toolkit
Whether you're choosing between job offers, deciding on a next step or evaluating a risk, the Decisionmaking Toolkit gives you a repeatable system for navigating complex choices. The tool and reusable spreadsheet template walks you through articulating your options, clarifying what matters most and weighing criteria using structured prompts. It helps turn uncertainty into clear action by combining intuitive reflection with strategic logic—so that your decisions align with your long-term goals and values.
Journal
The Career Strong Journal supports your ongoing development through structured and spontaneous reflection. It includes built-in templates for daily notes, REST reflection (Reflect, Empathize, Strategize, Take Action), career ideas, praise and gratitude. Journal entries are organized by type, date or favorites for easy review, and the tool can be customized to fit your style. Journaling helps you spot patterns, celebrate wins and remain resilient—even during uncertainty.
Trackers
Contacts Tracker
Your contacts database is more than just a list—it's intelligent contacts management for your career. You'll track key relationships such as mentors, peers, recruiters and hiring managers, and log contextual information like shared experiences, relevance to your career interests and communication history. Each contact can be linked to goals, opportunities and companies, and any interaction (such as a meeting or follow-up) creates a related task, making this a seamless activity tracker as well. This system helps you build and manage a strategic network of allies, while staying organized and intentional in your outreach.
Companies Tracker
The companies database is a research hub for understanding organizations that align with your career goals. You'll track basics like industry, size and top competitors, as well as advanced context such as culture, leadership, growth potential and policy alignment. Each company can be connected to relevant contacts, opportunities and tasks, making this a central place to manage exploration. By treating companies as research subjects rather than abstract employers, you'll gain insight into what makes a good fit for your values and ambitions.
Opportunities Tracker
The opportunities tracker lets you capture job, internship or project leads in one structured place. You'll track role titles, deadlines, links, responsibilities and interest levels while connecting each opportunity to a company, contact and any related tasks. This ensures you never lose track of what you've applied for or need to follow up on. With custom views, you can quickly assess which leads are most promising or urgent—helping you take targeted, confident action on your career path.
Goal and Task Tracker
These interlinked tools help you move from intention to execution. The goal tracker logs your bigger-picture objectives—such as landing a new role, developing skills or expanding your network—and connects each goal to smaller, specific actions. The task tracker manages those actions, allowing you to assign dates, prioritize effort and monitor completion. Tasks also appear automatically when related to opportunities, contacts or other tracked elements, so you stay on top of what matters without extra effort. Together, these trackers bring structure, visibility and momentum to your career plan.
Guides
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Career Journaling to Convert Moments into Momentum
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Leveraging Technology for Smarter Career Management
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Get to Know the World of Work: What School Didn’t Teach You
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Agency: What It Means, Why It Matters
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Why Mindset Matters As Much As Skills
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How Mindfulness Brings Career Clarity
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The Science of Sustainable Motivation
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Awareness: What It Means, Why It Matters
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Unlocking Clarity: The Role of Career Assessments
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Why Other People's Perspectives Transform Your Career
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Alignment: What It Means, Why It Matters
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How to Research Roles That Fit You
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How to Research Companies That Fit You
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Strategic Gap Analysis: Building Bridges to Your Goals
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Action: What It Means, Why It Matters
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Project Manage Your Career Like a Pro
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Beyond the Resume: Build Your Complete Professional Identity Toolkit
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Organize Now, Save Time Later: Master Your Career Documents
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Career Action Checklists: Make Every Move Count
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Allyship: What It Means, Why It Matters
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Creating Authentic Professional Relationships That Last
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From Documents to Impact: Using Your Professional Identity Essentials
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Building Career Connections Through Informational Interviews
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Career-Winning Communications: From Inbox to Interview
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Agility: What It Means, Why It Matters
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Invisible Barriers: How Fear Limits Your Professional Potential
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Confident Choices: Overcoming Decision Barriers in Your Career
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Strategic Flexibility: Making Career Adjustments Work for You
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Sustainable Success: Why Self-Care Is a Career Strategy
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Your Career Dashboard: The Complete User Guide